Back in my day

Long ago, when I was in high school and applying to college, I received a rejection letter from my favorite school, UNC. I recall panicking and making a quick phone call, which thankfully revealed the letter was a mistake. A few weeks later, I received an unapologetic acceptance letter.

When I started school at UNC that fall, I decorated my dorm room wall, in part, with that rejection letter.

Seems that these days UNC has switched tactics - get people's hopes up first and then crush them:
University of North Carolina errs in congratulating 2,700 applicants